With 330 million monthly active users, the key is for brands to stay relevant in the Twitter community. Brands can also use social listenings and survey to improve their Twitter campaigns for the better. For marketers, this can also be an option to monetize Twitter ads and content. Twitter’s paid subscription is a platform’s move to boost revenue. Twitter is also doing an overhaul of Tweetdeck and is also looking to enable subscription on this insights dashboard.īloomberg reports that Twitter considers offering paid subscriptions on select services on 08 February 2021.
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